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portada Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice
Type
Physical Book
Publisher
Author
Year
2019
Language
English
Pages
158
Format
Paperback
ISBN13
9781475850086
Categories

Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice

Deidre Pettinga; Azure Angelov; David F. Bateman (Author) · Rowman & Littlefield Publishers · Paperback

Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice - Deidre Pettinga; Azure Angelov; David F. Bateman

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Synopsis "Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice "

This book will provide students in graduate level educational leadership courses a theoretical perspective on best practices in educational marketing. Additionally, veteran school leaders that want to become more savvy in the new competitive educational landscape will find the book helpful in making decisions that are both theoretically and strategically sound specific to marketing will find this book a go to support. Examples of effective best practice via real world case studies, as well as debrief questions and assignment examples for further discussion and learning will be provided.

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The book is written in English.

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The binding of this edition is Paperback.

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