Name: Economics of Strategy
Price: 68.92 EUR
Availability: InStock
Author: David Besanko; David Dranove; Mark Shanley; Scott Schaefer
ISBN: 9781119378761

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Physical Book

Publisher

John Wiley & Sons Inc

Author

David Besanko; David Dranove; Mark Shanley; Scott Schaefer

Synopsis "Economics of Strategy "

Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.