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portada Data Driven Marketing
Type
Physical Book
Author
Publisher
Language
English
Pages
230
Format
Hardcover
ISBN13
9781773610252
Categories

Data Driven Marketing

Nelly Botezatu (Author) · Society Publishing · Hardcover

Data Driven Marketing - Botezatu, Nelly

New Book Imported to Austria
Delivery: 09 Oct - 14 Oct Shipping: 14 to 16 business days.
168,28 €
Import costs and 10% VAT included in the price ✅
168,28 €

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Synopsis "Data Driven Marketing"

Data Driven Marketing examines various aspects of marketing using data including brief comparison of historical marketing practices and prevalent marketing practices. It starts with overview of importance of data driven marketing approaches and usage of analytics in marketing. It includes measurement of brand assets and marketing decisions. Provides the reader with insights into the development of data driven marketing strategies, so as to make marketing process efficient and understand the gaps.

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The book is written in English.

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The binding of this edition is Hardcover.

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