Name: Advertising Explained
SKU: 56039279
Price: 88.17 EUR
Availability: InStock
Author: Caton Dennis
ISBN: 9781138966130

Select your country

Americas

Europe

Rest of the world

Type

Physical Book

Publisher

Routledge Chapman Hall

Author

Caton Dennis

Language

English

Format

Paperback

ISBN13

9781138966130

Advertising Explained

Caton Dennis (Author) · Routledge Chapman Hall · Paperback

Cheaper New Book Imported to Austria

Delivery: 02 Oct - 06 Oct

88,17 €

Faster New Book Imported to Austria

Delivery: 22 Sep - 24 Sep

105,58 €

Import costs and 10% VAT included in the price ✅

88,17 €

Add to Wishlist

Synopsis "Advertising Explained"

This work explains the various elements which go to the making of a successful advertising campaign - the planning, research and discussion - and gives some helpful information about advertising media, the creation of advertisements, about printing processes and mechanical production. It touches upon marketing and distribution and shows how these things must have a direct bearing on any well-framed advertising policy.The work of the Advertising Agency is fully described and there is some interesting advice about overseas advertising.Advertising Explained contains 27 illustrations, including a number of most useful diagrams and charts -invaluable for day-to-day reference.First published in 1949.

Customers reviews

Have you read this book? Login to add your review.

More customer reviews

0% (0)
0% (0)
0% (0)
0% (0)
0% (0)

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews

Advertising Explained - Caton Dennis

Synopsis "Advertising Explained"

Customers reviews

Frequently Asked Questions about the Book

Is the book original?

In what language is the book written?

What is the format of this book?

Questions and Answers about the Book

Opinions about Bookdelivery