Name: Trade Secrets. Theft Issues, Legal Protections & Industry Perspectives
SKU: 64756266
Price: 200.05 EUR
Availability: InStock
Author: Wilfred Clarkson
ISBN: 9781634636452

portada Trade Secrets. Theft Issues, Legal Protections & Industry Perspectives

Trade Secrets. Theft Issues, Legal Protections & Industry Perspectives

Type

Physical Book

Publisher

Nova Science Publishers

Author

Wilfred Clarkson

Year

2015

Pages

142

Format

Hardcover

Dimensions

23.9x16.3x1.6 cm

ISBN13

9781634636452

Trade Secrets. Theft Issues, Legal Protections & Industry Perspectives

Wilfred Clarkson (Author) · Nova Science Publishers · Hardcover

New Book Imported to Austria

Delivery: 09 Oct - 13 Oct

200,05 €

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200,05 €

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Synopsis "Trade Secrets. Theft Issues, Legal Protections & Industry Perspectives"

A trade secret is confidential, commercially valuable information that provides a company with a competitive advantage, such as customer lists, methods of production, marketing strategies, pricing information, and chemical formulae. Well-known examples of trade secrets include the formula for Coca-Cola, the recipe for Kentucky Fried Chicken, and the algorithm used by Google''s search engine. To succeed in the global marketplace, U.S. firms depend upon their trade secrets, which increasingly are becoming their most valuable intangible assets. However, U.S. companies annually suffer billions of dollars in losses due to the theft of their trade secrets by employees, corporate competitors, and even foreign governments. Stealing trade secrets has increasingly involved the use of cyberspace, advanced computer technologies, and mobile communication devices, thus making the theft relatively anonymous and difficult to detect. This book discusses the theft issues, legal protections and industry perspectives on trade secrets.