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portada The ABCs of Brand Marketing
Type
Physical Book
Year
2026
Language
English
Pages
30
Format
Paperback
Dimensions
21.6x21.6x0.1 cm
ISBN13
9798254194521

The ABCs of Brand Marketing

Poppy North (Author) · Independently published · Paperback

The ABCs of Brand Marketing - Poppy North

New Book Imported to Austria
Delivery: 28 Sep - 30 Sep Shipping: 5 to 6 business days.
24,41 €
Import costs and 10% VAT included in the price ✅
24,41 €

Synopsis "The ABCs of Brand Marketing"

From A to Z, this playful alphabet book turns the world of brand marketing into a story kids can enjoy and grown-ups will instantly recognize.

Each letter introduces a core concept of the marketer's craft, from Awareness and Brand Identity to Year-End Reports and Zoom Meetings. With simple language, witty nods to the realities of campaign briefs and conference calls, and a tour through everything from Focus Groups and KPIs to Net Promoter Scores and Out-of-Home Ads, it is a fast, fun read that doubles as a surprisingly sharp primer on how brands get built.

Perfect as a gift for marketing professionals, brand strategists, and agency veterans with little ones at home, this is an ABCs book with just enough truth to make you laugh - and just enough jargon to make you cringe in the best possible way.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.

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