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portada Reverse Entrepreneurship in Latin America: Internationalization from Emerging Markets to Developed Economies
Type
Physical Book
Publisher
Language
English
Pages
136
Format
Hardcover
Dimensions
21.0 x 14.8 x 1.1 cm
Weight
0.34 kg.
ISBN13
9783319944654

Reverse Entrepreneurship in Latin America: Internationalization from Emerging Markets to Developed Economies

Reyes-Mercado, Pável ; Larios Hernández, Guillermo Jesús (Author) · Palgrave Pivot · Hardcover

Reverse Entrepreneurship in Latin America: Internationalization from Emerging Markets to Developed Economies - Reyes-Mercado, Pável ; Larios Hernández, Guillermo Jesús

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Synopsis "Reverse Entrepreneurship in Latin America: Internationalization from Emerging Markets to Developed Economies"

This book explores the concept of reverse entrepreneurship, providing real-life examples of innovative start-ups and ventures hoping to internationalize. Traditionally, entrepreneurial ideas have flowed from developed countries to emerging markets. This book, however, examines entrepreneurial ideas flowing in the opposite direction, with case studies from organizations that were initially launched in emerging markets. With a specific focus on Latin America, the cases examine the experiences of entrepreneurs and reveal much-needed strategies for entry into developed markets. This book will undoubtedly be useful to both academics and practitioners as it covers a wide range of industries, products and services and takes a closer look at market platforms and high-impact entrepreneurship. Providing a valuable contribution to a relatively unexplored area, this is a compelling collection of insights into reverse entrepreneurship which presents practical solutions for entrepreneurs looking to expand their businesses in the future.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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