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portada Outmarket the Competition: Advanced Marketing Tactics to Drive Growth and Profitability
Type
Physical Book
Publisher
Author
Language
English
Pages
256
Format
Hardcover
ISBN13
9781639081035

Outmarket the Competition: Advanced Marketing Tactics to Drive Growth and Profitability

Nick Doyle (Author) · Greenleaf Book Group · Hardcover

Outmarket the Competition: Advanced Marketing Tactics to Drive Growth and Profitability - Nick Doyle

New Book Imported to Austria
Delivery: 24 Aug - 25 Aug Shipping: 3 to 3 business days.
37,67 €
Import costs and 10% VAT included in the price ✅
37,67 €

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Synopsis "Outmarket the Competition: Advanced Marketing Tactics to Drive Growth and Profitability"

The ultimate marketing strategy to help SMB companies break sales plateaus and beat the competition. Sooner or later, every SMB (small and medium-sized business) hits a sales plateau or runs into significant competition. Even after tapping into all the mainstream channels and executing the best practices, these SMBs can't increase sales--their channels and budgets are maxed out. To meet today's challenges, SMB chief executives and senior marketers need to recalculate their budgets, rethink their strategies, and revolutionize their internal systems. In his book, marketing expert Nick Doyle offers what he calls the "Five-Tactic Marketing Framework," which unifies brand marketing, performance marketing, integrated campaigns, AI technologies, and lifetime value analytics. Doyle demonstrates that these tools are effective when deployed in isolation but really excel when deployed simultaneously. You will learn to - recalculate marketing budgets to reflect the realities of customer lifetime value; - select channels and maximize efficiencies for integrated performance marketing campaigns; - deploy AI and machine learning tools to enhance efficiency, performance, and insights; - beat the competition and grow market share! If deployed well, with the right strategy, these tactics can mark a watershed moment in the growth of an SMB company--one of expanded reach, optimized spending, and maximized profits.

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The binding of this edition is Hardcover.

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