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portada Negotiation: The Game has Changed
Type
Physical Book
Publisher
Author
Language
English
Pages
240
Format
Hardcover
ISBN13
9780691249445

Negotiation: The Game has Changed

Max H. Bazerman (Author) · Princeton University Press · Hardcover

Negotiation: The Game has Changed - Max H. Bazerman

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Synopsis "Negotiation: The Game has Changed"

From the world's leading expert on negotiation, an essential guide to negotiating in any situation--whether over Zoom, across political and cultural divides, or during a supply chain crisis The world has changed dramatically in just the past few years--and so has the game of negotiation. COVID-19, Zoom, political polarization, the online economy, increasing economic globalization, and greater workplace diversity--all have transformed the who, what, where, and how of negotiation. Today, traditional negotiating tactics, while still effective, need to be tailored to vastly different situations and circumstances. In Negotiation: The Game Has Changed, legendary Harvard Business School professor Max Bazerman, a pioneer in the field of negotiation, shows you how to negotiate successfully today by adapting proven negotiation principles and strategies to the challenging new contexts you face--from negotiating across cultural and political differences to trying to reach an agreement over Zoom or during a supply chain crisis. Negotiation offers a groundbreaking new way of thinking about the importance of the unique context of any negotiation--and when and how it should influence how you negotiate. At the same time, the book provides a concise and expert overview of essential negotiating techniques for anyone new to the subject or who wants a refresher. The result is a must-read--a powerful toolkit for successfully negotiating in a world where the game of negotiation has changed.

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The book is written in English.

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The binding of this edition is Hardcover.

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