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portada Methods and Tools for Creative Competitive Intelligence
Type
Physical Book
Author
Publisher
Language
English
Pages
272
Format
Hardcover
Dimensions
23.6x15.2x1.8 cm
Weight
0.52 kg.
ISBN13
9781786301635
Categories

Methods and Tools for Creative Competitive Intelligence

Stéphane Goria (Author) · Wiley-Iste · Hardcover

Methods and Tools for Creative Competitive Intelligence - Goria, Stéphane

New Book Imported to Austria
Delivery: 22 Sep - 24 Sep Shipping: 6 to 7 business days.
200,35 €
Import costs and 10% VAT included in the price ✅
200,35 €

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Synopsis "Methods and Tools for Creative Competitive Intelligence"

"Creative competitive intelligence" is an information-seeking and monitoring activity of an information environment for the purpose of creativity and innovation. It involves the process leading up to the development of an informational supply adapted to the inspiration of creative or innovative personnel. This dynamic aims for the recognition of novelties (ideas, products, technologies, etc.), the identification of new players in the world of creation and innovation, and the identification of forgotten or neglected developmental paths. This book is aimed at readers who already have some experience of innovation and who are now looking for new ways to discover new products under development, anticipate the design of future products, identify unexplored tracks of inventions, develop and analyze innovation strategies, or recognize the emergence of budding artists.

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