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portada management between strategy and finance: the four seasons of business
Type
Physical Book
Author
Publisher
Year
2010
Language
English
Pages
325
Format
Paperback
Dimensions
23.4 x 15.6 x 1.8 cm
Weight
0.48 kg.
ISBN
3642098991
ISBN13
9783642098994
Categories

management between strategy and finance: the four seasons of business

Burkhard Schwenker (Author) · Klaus Spremann (Author) · Springer · Paperback

management between strategy and finance: the four seasons of business - Schwenker, Burkhard ; Spremann, Klaus

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Synopsis "management between strategy and finance: the four seasons of business"

Companies' decision-making and planning systems find themselves in a constant tug of war between strategic and financial considerations. The authors analyze these two opposing currents in business thinking, dissecting their differences and identifying their best practices. They also develop an approach that reconciles the two conflicting schools of thought - without watering down their differences. Schwenker und Spremann argue that both strategic and financial perspectives can serve as a compass in management's decision-making processes: Which perspective to choose depends on the phase of business. The authors distinguish four phases in the company lifecycle - phases in which the business must find the proper position, develop, grow and, ultimately, earn. In the first two phases, strategic considerations should take priority; in the latter two phases, financial considerations rule the day.

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