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portada International Synergy Management: A Strategic Approach for Raising Efficiencies in the Cross-Border Interaction Process de Patrick Daum(Anchor Academic Publishing)
Type
Physical Book
Publisher
Author
Language
English
Pages
100
Format
Paperback
ISBN13
9783954890026

International Synergy Management: A Strategic Approach for Raising Efficiencies in the Cross-Border Interaction Process de Patrick Daum(Anchor Academic Publishing)

Daum Patrick (Author) · Anchor Academic Publishing · Paperback

International Synergy Management: A Strategic Approach for Raising Efficiencies in the Cross-Border Interaction Process de Patrick Daum(Anchor Academic Publishing) - Daum Patrick

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Synopsis "International Synergy Management: A Strategic Approach for Raising Efficiencies in the Cross-Border Interaction Process de Patrick Daum(Anchor Academic Publishing)"

Global economic integration has changed business conditions significantly. Corporations operating internationally and establishing foreign subsidiaries are facing the obligation as well as the challenge to profit from cross-border interaction. However, potential synergetic benefits provided by the international environment are accompanied by even more demanding challenges. This study elaborates to which extend German small and medium-sized manufacturing businesses could benefit from the implementation of a strategic cross-border synergy management. The study is based on a single case study deriving the research hypotheses and a survey investigating cross-border interaction throughout a sample of small and medium-sized manufacturing businesses. Based on the research findings, this paper proposes a holistic framework, designed for strategists of small and medium-sized manufacturing business. It outlines the establishment of the cross-border synergy management concept as part of the corporate strategy and the efficient and effective management of international interaction. 'Synergies are not realized by themselves - they have to be identified and actively developed within a professionally coordinate process. Management of synergy seeking organizations is asked for intensive efforts beyond daily operations' (Weber and Roventa, 2006).

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