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Funded in 90 Days - The Business Coach's Accelerated System for Landing Angel Investors. The Unwritten Playbook for First-Time Founders-From Investor Outreach to Signed Term Sheet
Jessica White (Author) · Independently published · Paperback
You've sent the emails. You've given the pitches. You're still waiting for the check.
Most founders don't lose funding because their startup isn't good enough. They lose it because they're being evaluated on criteria no one ever told them existed.
Funded in 90 Days is the first complete, week-by-week execution system for closing your first angel round-written by an investor who's reviewed over 2,000 pitches and funded 47 companies, and has sat in the rooms where investors discuss founders after they leave.
Inside, you'll discover:
The 7 Silent Criteria investors use to judge you within the first 30 seconds-and how to pass every one of themThe 12 Types of Investor Ghosting-what each kind of silence actually means and the exact recovery move for eachYour 90-Day Blueprint-a phase-by-phase system covering investor list building, pitch reconstruction, outreach cadence, follow-up mechanics, and closingThe Hidden Scorecard-the unwritten evaluation matrix sophisticated investors apply but never verbalizeRejection Psychology-the resilience operating system that keeps you functional through serial rejectionThis isn't motivational advice or generic startup wisdom. This is an operational manual-built on real investor conversations, pattern recognition from thousands of pitches, and the hard-won lessons of founders who raised efficiently versus those who burned six months chasing polite rejections.
Whether you're a first-time founder with a working MVP, a business coach looking for a proven client framework, or an accelerator program manager seeking structured curriculum-this book closes the gap between what you think investors evaluate and what they actually decide on.
The game isn't fair. But once you know the rules, it becomes winnable.
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