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portada India Inside: The Emerging Innovation Challenge to the West
India Inside: The Emerging Innovation Challenge to the WestIndia Inside: The Emerging Innovation Challenge to the WestIndia Inside: The Emerging Innovation Challenge to the West
Type
Physical Book
Author
Publisher
Year
2011
Language
English
Pages
208
Format
Hardcover
Dimensions
23.4 x 15.7 x 2.3 cm
Weight
0.39 kg.
ISBN13
9781422158753
Categories

India Inside: The Emerging Innovation Challenge to the West

Nirmalya Kumar (Author) · Phanish Puranam (Author) · Harvard Business Review Press · Hardcover

India Inside: The Emerging Innovation Challenge to the West - Kumar, Nirmalya ; Puranam, Phanish

New Book Imported to Austria *
Delivery: 22 Apr - 06 May Shipping: 10 to 19 business days.
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* Import costs and 10% VAT included in the price ✅
25,60 €
Delivery to any Austria address between Wednesday, April 22 and Wednesday, May 06
Origin: U.S.A. Import costs included in the price ✅
Delivery to any Austria address between Wednesday, April 22 and Wednesday, May 06.

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Synopsis "India Inside: The Emerging Innovation Challenge to the West"

Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish Puranam. In India Inside, the authors draw on their research to show how India is already turning this assumption on its head--often in ways invisible to consumers in the developed world. Through their research and extensive interviews with India-based executives from such companies as AstraZeneca, GE, Infosys, Intel, and Wipro, the authors unveil the dramatic rise in invisible innovation occurring in India--from B2B products and R&D outsourcing to process and management innovation. The book also illuminates Indian companies' growing ability to innovate consumer products that are compact, low-cost, efficient, and robust in the face of harsh environmental conditions. The authors' analysis makes clear that for certain kinds of innovation, the long-held monopoly of the developed world is over. India Inside provides a wake-up call for executives and policy makers in the developed world and a clear-eyed view of both the challenges and opportunities facing multinationals seeking new sources of innovation in the future.

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