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portada Winning the Global tv News Game (Routledge Library Editions: Broadcasting)
Type
Physical Book
Publisher
Author
Language
English
Pages
340
Format
Paperback
ISBN13
9781032607771

Winning the Global tv News Game (Routledge Library Editions: Broadcasting)

Johnston Carla Brooks (Author) · Routledge Chapman Hall · Paperback

Winning the Global tv News Game (Routledge Library Editions: Broadcasting) - Johnston Carla Brooks

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Synopsis "Winning the Global tv News Game (Routledge Library Editions: Broadcasting)"

Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry-consumer relationship. It's a marketing approach - focusing on regional markets across the globe, looking at industry players and the hardware they had put in place.

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The book is written in English.

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The binding of this edition is Paperback.

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