Name: We are all Weird: The Rise of Tribes and the end of Normal
SKU: 49568086
Price: 24.79 EUR
Availability: InStock
Author: Seth Godin
ISBN: 9780241209011

portada We are all Weird: The Rise of Tribes and the end of Normal

We are all Weird: The Rise of Tribes and the end of Normal

Type

Physical Book

Author

Seth Godin

Publisher

Penguin

Year

2015

Language

English

Pages

112

Format

Paperback

ISBN13

9780241209011

We are all Weird: The Rise of Tribes and the end of Normal

Seth Godin (Author) · Penguin · Paperback

New Book Imported to Austria

Delivery: 19 Nov - 23 Nov

24,79 €

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24,79 €

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Synopsis "We are all Weird: The Rise of Tribes and the end of Normal "

We Are All Weird is Seth Godin's cult classic on celebrating (and marketing to) the individual, now repackaged and relaunchedWorld of Warcrafters, LARPers, Settlers of Catan? Weird.Beliebers, Swifties, Directioners? Weirder.Paleos, vegans, carb loaders, ovolactovegetarians? Definitely weird.Face it. We're all weird.So why are companies still trying to build products for the masses?Why are we still acting like the masses even exist?Weird is the new normal. And only companies that figure that out have any chance of survival. In this book, Seth Godin shows you how.'Read this book slowly and read it again, for the lessons are rich and wise' Jacqueline Novogratz, founder, Acumen

Seth Godin

(Author)

View Author's Page

Seth Godin is the author of eighteen international bestsellers, including Purple Cow and Tribes, which have changed the way we understand marketing, leadership, and the way ideas are spread. His books have sold millions of copies worldwide and have topped the rankings on Amazon, Business Week, or The New York Times

He is also the founder of the platforms Yoyodine and Squidoo, and a successful entrepreneur as well as a renowned speaker. His blog is among the top hundred most popular in the world and is considered a benchmark in the field of marketing and communication.

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