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portada Rebranding Precarity: Pop-up Culture as the Seductive New Normal
Type
Physical Book
Author
Publisher
Language
English
Pages
320
Format
Hardcover
Dimensions
21.6x14x1.9 cm
Weight
0.52 kg.
ISBN13
9781786999818
Categories

Rebranding Precarity: Pop-up Culture as the Seductive New Normal

Ella Harris (Author) · Bloomsbury Publishing · Hardcover

Rebranding Precarity: Pop-up Culture as the Seductive New Normal - Harris, Ella

New Book Imported to Austria
Delivery: 24 Nov - 26 Nov Shipping: 5 to 6 business days.
157,25 €
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157,25 €

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Synopsis "Rebranding Precarity: Pop-up Culture as the Seductive New Normal"

'Pop-up' is a fully-fledged, new urbanism. Celebrated as a flexible and exciting new form of place making, pop-up culture includes temporary or nomadic sites such as cinemas, container malls, supper clubs, even pop-up housing and is now ubiquitous in cities across the world. But what are the stakes of the 'pop-up' city? Traversing a wealth of fascinating case studies, Rebranding Precarity shows how pop-up works to rebrand insecurity and encourages us to embrace precarity as the new normal. Revealing how urban crisis has particular temporal and spatial characteristics, defined by uncertainty, instability, fractures and gaps, it illuminates how those markers of crisis have been optimistically reimagined over the last few years, through an examination of seven logics that rebrand insecurity including within housing, labour economies and gentrifying areas. In doing so, it paints a frightening picture of how crisis conditions have become not just accepted, but are in fact desired, in today's metropolis.

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