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portada Mid-Century ads (Bibliotheca Universalis)
Type
Physical Book
Publisher
Author
Year
2015
Language
English
Pages
720
Format
Hardcover
ISBN13
9783836556323
Edition No.
2015
Categories

Mid-Century ads (Bibliotheca Universalis)

Jim Heimann (Author) · Taschen · Hardcover

Mid-Century ads (Bibliotheca Universalis) - Jim Heimann

5 estrellas - de un total de 5 estrellas 1 review
Used BookGood Condition Imported to Austria
Delivery: 23 Nov - 01 Dec Shipping: 9 to 14 business days.
29,67 €
Import costs and 10% VAT included in the price ✅
(Good Condition)29,67 €

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Synopsis "Mid-Century ads (Bibliotheca Universalis) "

Gleaned from thousands of images, this book offers the best of American print advertising in the age of the "Big Idea." From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and '60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes capitalism of the Mad Men era.Digitally remastered for optimum reproduction quality, the ads burst with crisp fonts and colors, as well as a sexy sense of possibility, beguiling their audience to buy everything from guns to girdles, cars to toothpaste, air travel to home appliances. At turns startling, amusing and inspiring, this panorama of midcentury marketing is at once an evocative period piece and a showcase of design innovation and advertising wit.

Customers reviews

Andrés Gsponer Monday, January 30, 2017
Verified Purchase

Es un buen libro, lo recomiendo a todos aquéllos que les encanta la publicidad estadounidense de los años 50 y 60. Toda una joya.

10
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