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portada flameout
Type
Physical Book
Author
Publisher
Year
2011
Language
English
Pages
238
Format
Paperback
Dimensions
20.3 x 13.3 x 1.3 cm
Weight
0.25 kg.
ISBN
1456418637
ISBN13
9781456418632
Categories

flameout

John P. McDonald (Author) · Createspace · Paperback

flameout - McDonald, John P.

New Book Imported to Austria
Delivery: 21 Jul - 28 Jul Shipping: 16 to 20 business days.
24,54 €
Import costs and 10% VAT included in the price ✅
24,54 €

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Synopsis "flameout"

This is the story of the greatest might-have-been in the history of the fast food business. How did a company that began almost by accident become the innovation leader by 1960? What caused a decade-long slide that began right at the moment of their greatest success? Understanding begins with studying the experiences that forged Burger Chef and its leaders, and then learning from the mistakes corporations can make when they replace innovation and entrepreneurship with process and control-a lesson as important today as it was a half-century ago.

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The book is written in English.

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The binding of this edition is Paperback.

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