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portada Buchhandelsstrategien im Digitalen Markt (in German)
Type
Physical Book
Publisher
Author
Year
2016
Language
German
Pages
382
Format
Hardcover
ISBN13
9783110475791
Edition No.
1
Categories

Buchhandelsstrategien im Digitalen Markt (in German)

Simon Hiller (Author) · De Gruyter Saur · Hardcover

Buchhandelsstrategien im Digitalen Markt (in German) - Simon Hiller

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Synopsis "Buchhandelsstrategien im Digitalen Markt (in German)"

This study seeks to discover potentially successful responses and strategic positions on the part of bookseller chains in response to disruptive innovations in business and production models. Its guiding research interest is developed through five key questions.

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The book is written in German.

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