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  3. 1 Economics, finance, business and management  Business and management  Sales and marketing

Sales and marketing Books

We found 923 Books for routledge

Design and Strategy: A Step-By-Step Guide

Design and Strategy: A Step-By-Step Guide

Wanda Grimsgaard
Routledge, 1 edition, Paperback, New

64,47 €
Marketing Research with Ibm(r) SPSS Statistics: A Practical Guide

Marketing Research with Ibm(r) SPSS Statistics: A Practical Guide

Charry, Karine ; Coussement, Kristof ; Demoulin, Nathalie
Routledge, Hardcover, New

243,54 €
Women in pr History (The History of Public Relations)

Women in pr History (The History of Public Relations)

Routledge, 2020, 1 edition, Hardcover, New

203,80 €
Value First, Then Price: Building Value-Based Pricing Strategies

Value First, Then Price: Building Value-Based Pricing Strategies

Routledge, 2 edition, Hardcover, New

229,59 €
Marketing Planning for Services

Marketing Planning for Services

Payne, Adrian ; McDonald, Malcolm
Routledge, 1 edition, Hardcover, New

203,80 €
Internal Marketing: Another Approach to Marketing for Growth

Internal Marketing: Another Approach to Marketing for Growth

Kimura, Tatsuya
Routledge, Hardcover, New

203,80 €
Museum Store Association Retail Industry Report, 2014 Edition: Financial, Operations, Salary, and Best Practices Information for the Nonprofit Retail

Museum Store Association Retail Industry Report, 2014 Edition: Financial, Operations, Salary, and Best Practices Information for the Nonprofit Retail

Museum Store Association
Routledge, 1 edition, Hardcover, New

681,04 €
Creating Great Visitor Experiences: A Guide for Museums, Parks, Zoos, Gardens & Libraries

Creating Great Visitor Experiences: A Guide for Museums, Parks, Zoos, Gardens & Libraries

Weaver, Stephanie
Routledge, Hardcover, New

216,69 €
The Language of Advertising: Written Texts

The Language of Advertising: Written Texts

Goddard, Angela
Routledge, 1 edition, Hardcover, New

203,80 €
Marketing High Profit Product

Marketing High Profit Product

More, Roger
Routledge, 1 edition, Hardcover, New

203,80 €
Media Relations Measurement: Determining the Value of PR to Your Company's Success

Media Relations Measurement: Determining the Value of PR to Your Company's Success

Leinemann, Ralf ; Baikaltseva, Elena
Routledge, Paperback, New

72,21 €
Data-Driven Public Relations Research: 21st Century Practices and Applications

Data-Driven Public Relations Research: 21st Century Practices and Applications

Eggensperger, Jim ; Redcross, Natalie
Routledge, 2018, 1 edition, Hardcover, New

203,80 €
Strategies and Tools for Corporate Blogging

Strategies and Tools for Corporate Blogging

Cass, John
Routledge, 1 edition, Hardcover, New

171,55 €
Hospitality Marketing: Principles and Practices

Hospitality Marketing: Principles and Practices

Dogan Gursoy; Francis Buttle; David Bowie
Routledge, 2022, 4 edition, Paperback, New

82,53 €
CIM Coursebook Assessing the Marketing Environment

CIM Coursebook Assessing the Marketing Environment

Luck, Diana
Routledge, Hardcover, New

261,84 €
Globalization of Consumer Markets: Structures and Strategies

Globalization of Consumer Markets: Structures and Strategies

Hassan, Salah S. ; Kaynak, Erdener
Routledge, 1 edition, Paperback, New

72,21 €
E-Business Strategies for Virtual Organizations

E-Business Strategies for Virtual Organizations

Burn, Janice ; Marshall, Peter ; Barnett, Martin
Routledge, 1 edition, Hardcover, New

203,80 €
The Routledge Handbook of Hospitality Management

The Routledge Handbook of Hospitality Management

Pantelidis, Ioannis S.
Routledge, 2017, 1 edition, Paperback, New

94,45 €
The Advertising Handbook

The Advertising Handbook

Brierley, Sean ; Hardy, Jonathan ; Macrury, Iain
Routledge, 2018, Paperback, New

85,21 €
Corporate Heritage Marketing: Using the Past as a Strategic Asset (Routledge Studies in Marketing)

Corporate Heritage Marketing: Using the Past as a Strategic Asset (Routledge Studies in Marketing)

Angelo Riviezzo; Antonella Garofano; Maria Rosaria Napolitano
Routledge, 2021, 1 edition, Hardcover, New

225,71 €
Data (New Trajectories in Law)

Data (New Trajectories in Law)

Robert Herian
Routledge, 1 edition, Paperback, New

34,81 €
The Role of Leadership in Building Inclusive Diversity in Public Relations

The Role of Leadership in Building Inclusive Diversity in Public Relations

Nilanjana Bardhan; Karla Gower
Routledge, 2022, 1 edition, Hardcover, New

225,71 €
retail impact assessment: a guide to best practice

retail impact assessment: a guide to best practice

england, john
routledge, 2000, New

184,45 €
brands

brands

arvidsson, adam
routledge, 2006, New

248,49 €
applied public relations: cases in stakeholder management

applied public relations: cases in stakeholder management

richardson, kathy
routledge, 2014, New

134,50 €
events marketing management: a consumer perspective

events marketing management: a consumer perspective

reic, ivna
routledge, 2014, New

91,37 €
event sponsorship

event sponsorship

mcdonnell, ian
routledge, 2013, New

294,69 €
Perspectives on Purpose

Perspectives on Purpose

Routledge, 2019, 1 edition, Paperback, New

47,71 €
Public Relations, Branding and Authenticity: Brand Communications in the Digital age (Routledge new Directions in pr & Communication Research)

Public Relations, Branding and Authenticity: Brand Communications in the Digital age (Routledge new Directions in pr & Communication Research)

Sian Rees
Routledge, 2020, 1 edition, Hardcover, New

225,71 €
Public Relations, Activism, and Social Change: Speaking up (Routledge Research in Public Relations)

Public Relations, Activism, and Social Change: Speaking up (Routledge Research in Public Relations)

Kristin Demetrious
Routledge, 2013, 1 edition, Hardcover, New

246,34 €
the marketing era

the marketing era

Applbaum, Kalman
Routledge, 2003, Hardcover, New

219,46 €
Influencer: The Science Behind Swaying Others

Influencer: The Science Behind Swaying Others

T. Bettina Cornwell; Helen Katz
Routledge, 2020, 1 edition, Hardcover, New

225,71 €
The Customer Experience Model (Routledge Focus on Business and Management)

The Customer Experience Model (Routledge Focus on Business and Management)

Adyl Aliekperov
Routledge, 2022, 1 edition, Paperback, New

34,81 €
Capitalism and Inequality: The Role of State and Market (Routledge Foundations of the Market Economy)

Capitalism and Inequality: The Role of State and Market (Routledge Foundations of the Market Economy)

Routledge, 1 edition, Paperback, New

64,47 €
television and political advertising: volume i: psychological processes

television and political advertising: volume i: psychological processes

biocca, frank
routledge, 1991, New

252,60 €
The Official cim Cours: Strategic Marketing Decisions 2008-2009

The Official cim Cours: Strategic Marketing Decisions 2008-2009

Isobel Doole; Robin Lowe
Routledge, 2008, 1 edition, Paperback, New

67,05 €
Experiential Marketing: Consumer Behavior, Customer Experience and the 7es

Experiential Marketing: Consumer Behavior, Customer Experience and the 7es

Batat Wided
Routledge, 2019, 1 edition, Paperback, New
12%
Off

69,46 €

60,96 €
Brands and Consumers (State of the art in Business Research)

Brands and Consumers (State of the art in Business Research)

Jaywant Singh; Benedetta Crisafulli
Routledge, 1 edition, Hardcover, New

69,63 €
Bottom-Line Call Center Management

Bottom-Line Call Center Management

Butler, David L.
Routledge, 1 edition, Hardcover, New

203,80 €
Understanding the Marketing Exceptionality of Prestige Perfumes

Understanding the Marketing Exceptionality of Prestige Perfumes

Nithda Horoszko; David Moskowitz; Howard Moskowitz
Routledge, 2018, 1 edition, Hardcover, New

91,56 €
Public Relations in Japan: Evolution of Communication Management in a Culture of Lifetime Employment

Public Relations in Japan: Evolution of Communication Management in a Culture of Lifetime Employment

Kunieda, Tomoki ; Koichi, Yamamura ; Miyabe, Junichiro
Routledge, 1 edition, Hardcover, New

203,80 €
Automotive Industrialisation: Industrial Policy and Development in Southeast Asia (Routledge-Grips Development Forum Studies)

Automotive Industrialisation: Industrial Policy and Development in Southeast Asia (Routledge-Grips Development Forum Studies)

Kaoru Natsuda; John Thoburn
Routledge, 2020, 1 edition, Hardcover, New

225,71 €
Hospitality Sales and Promotion

Hospitality Sales and Promotion

Taylor, Derek
Routledge, 1 edition, Hardcover, New

261,84 €
Management Crisis and Business Revolution

Management Crisis and Business Revolution

Harte, John
Routledge, 1997, Hardcover, New

203,80 €
Transformative Propaganda: Opening the Archives of the British Safety Council

Transformative Propaganda: Opening the Archives of the British Safety Council

Esbester, Mike
Routledge, 2018, 1 edition, Paperback, New

79,95 €
How to Win Campaigns: Communications for Change

How to Win Campaigns: Communications for Change

Rose, Chris
Routledge, 2010, Paperback, New

52,87 €
Global Advertising Practice in a Borderless World

Global Advertising Practice in a Borderless World

Crawford, Robert ; Brennan, Linda ; Parker, Lukas
Routledge, Hardcover, New

203,80 €
Global Business: Asia-Pacific Dimensions

Global Business: Asia-Pacific Dimensions

Kaynak, Erdener ; Lee, Kam-Hon
Routledge, Hardcover, New

161,40 €
Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia

Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia

Sison, Marianne ; Sarabia-Panol, Zeny
Routledge, 2018, 1 edition, Hardcover, New

223,14 €
Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

Barnwell, Robert G.
Routledge, 2018, 1 edition, Hardcover, New

225,71 €
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