Name: Professional Practice Development: Meeting the Competitive Challenge
Price: 115.17 EUR
Availability: InStock
Author: E W. Brody
ISBN: 9780275931025

portada Professional Practice Development: Meeting the Competitive Challenge

Professional Practice Development: Meeting the Competitive Challenge

Type

Physical Book

Publisher

Praeger

Author

E W. Brody

Year

1989

Language

English

Pages

273

Format

Hardcover

ISBN

0275931021

ISBN13

9780275931025

Synopsis "Professional Practice Development: Meeting the Competitive Challenge "

Many professionals today, in a wide variety of fields, find themselves in need of the knowledge and skills that will permit them to build and maintain a successful practice. The current economic climate, changes in the rules of competitive advertising and client relations, and an overabundance of professionals have led to the need for improved skills in practice development. Professional Practice Development gives both practitioners and newcomers the practical information they need to compete for new clients and retain existing ones. With particular focus on traditional and non-traditional channels of communication, this step-by-step guide shows how to develop and implement strategies that lead to a flourishing practice.Brody begins his study with a discussion of the unique situation professionals find themselves in today. Next, the book discusses planning, the importance of information, and the role of decision-making in building a practice. Further chapters explore the many kinds of communication that make a successful practice. The study addresses office environments, client communication, marketing strategies, envronmental assessment, and professional networking, and concludes with an overview on managing the entire process.

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Professional Practice Development: Meeting the Competitive Challenge - E W. Brody

Synopsis "Professional Practice Development: Meeting the Competitive Challenge "

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