Tracked shipping to Austria with premium packaging for just 3,99 € 

Ship to
Austria
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Liberalization and the Marketing of Durable Consumer Goods
Type
Physical Book
Author
Publisher
Language
English
Pages
116
Format
Paperback
Dimensions
22.9 x 15.2 x 0.7 cm
Weight
0.18 kg.
ISBN13
9786200309648
Categories

Liberalization and the Marketing of Durable Consumer Goods

Vivek S. a. (Author) · LAP Lambert Academic Publishing · Paperback

Liberalization and the Marketing of Durable Consumer Goods - S. a., Vivek

New Book Imported to Austria
Delivery: 17 Jul - 21 Jul Shipping: 13 to 14 business days.
60,26 €
Import costs and 10% VAT included in the price ✅
60,26 €

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Liberalization and the Marketing of Durable Consumer Goods"

The consumer durables industry is highly price sensitive, making price the determining factor in increasing volumes, at least for lower range consumers. It is not easy to understand consumer behavior in the context of maximizing satisfaction. Consumer durables are normally high value, high priced products, and are not frequently purchased. The market for consumer durables is becoming more competitive in the current world. The durable product markets present features associated with oligopolies. There is interdependency when dealers select the customer. Therefore as a result of competition among several entities in the market, they always try to protect and increase their market share. This book seeks to understand the marketing of consumer durables in post liberalization era.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews