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portada Integrated Case Method: Case Studies on 21St Century Transformations of European Smes (Applied Research on Strategic International Management, 3)
Type
Physical Book
Publisher
Author
Language
English
Pages
236
Format
Paperback
ISBN13
9783832555597

Integrated Case Method: Case Studies on 21St Century Transformations of European Smes (Applied Research on Strategic International Management, 3)

Gregor Bruggelambert; Jan-Philipp Buchler; Bjorn Muller (Author) · Logos Verlag Berlin · Paperback

Integrated Case Method: Case Studies on 21St Century Transformations of European Smes (Applied Research on Strategic International Management, 3) - Gregor Bruggelambert; Jan-Philipp Buchler; Bjorn Muller

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Delivery: 15 Jul - 20 Jul Shipping: 12 to 14 business days.
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Synopsis "Integrated Case Method: Case Studies on 21St Century Transformations of European Smes (Applied Research on Strategic International Management, 3)"

In this case study book we present authentic case studies of selected mid-sized companies from Europe with market leading positions in a transformational context for management. Alle case studies have been elaborated on the basis of the integrated case method (ICM) in intense cooperation with the companies and the respective top management. This novel approach to case research and teaching has been developed throughout the EU funded ERASMUS+ project ECASA (European CAse Study Alliance). Case study learning and teaching offers students and lecturers a great opportunity for class discussions on prevailing topics. Case studies can be used for individual and group work. The structure of the cases allows lecturers to use it in different contexts regarding exercises and educational objectives. Case teaching provides an interactive and challenging environment, involving diverse perspectives and complex interdependencies that trigger thoughts and discussions about practical business challenges.

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