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portada Du Sens Dans L’Utile (in French)
Type
Physical Book
Publisher
Author
Year
2018
Language
French
Pages
228
Format
Paperback
ISBN13
9782370740632

Du Sens Dans L’Utile (in French)

Françoise Darmon (Author) · Editions Skira Paris · Paperback

Du Sens Dans L’Utile (in French) - Françoise Darmon

New Book Imported to Austria
Delivery: 02 Jul - 07 Jul Shipping: 5 to 7 business days.
45,89 €
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45,89 €

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Synopsis "Du Sens Dans L’Utile (in French)"

Du Sens dans l’Utile explores the pairing of designers with companies, bringing to light the innovative creation that emerges from this encounter. It is now necessary for utilitarian objects to have meaning. Our society is undergoing profound transformations that are leading CEOs to take into account the need for products to have an identity. Objects now have to play more than one role; they have to satisfy a cultural need. Today, economic success faces challenges and requires new attitudes. Companies see themselves as taking on an educational and cultural role. They create the objects that make up our environment. It is vital for them to collaborate with architects and designers who are able to think of objects differently and to give them meaning. Du Sens dans l’Utile sheds light on the relationship between eight companies and designers. Rather than elaborating a theory, it highlights a state of affairs and focuses on the key role of creativity in companies.

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The book is written in French.

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The binding of this edition is Paperback.

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